★★★★★Multi-Platform PPC
"We'd been ignoring Bing entirely. PPC Gems convinced us to test it - the CPC was significantly lower and conversion rates were comparable to Google. We've since scaled it considerably."
Detroit, Michigan
Detroit PPC With Motor City Drive.
Paid search and social for Metro Detroit businesses from Midtown and Corktown to Troy, Southfield, Novi, Royal Oak, Dearborn and Ann Arbor: automotive suppliers, manufacturers, mobility tech, online brands and local services.
Google PartnerMonth-to-MonthNo Setup FeesReplies Within 1 Business Day
20 minutes with a PPC specialist · Free · No obligation3 quick questions · Free 30-day plan · No obligation
Certified & Partnered
- Google Partner
- Meta Business Partner
- Microsoft Advertising Partner
- Amazon Ads Verified
- Shopify Partner
- Google Analytics Certified
The Detroit Market
Automotive Heritage, Mobility Future.
Metro Detroit is still the center of the American auto industry, surrounded by thousands of suppliers making parts, tooling, software and services for carmakers. Those businesses sell to engineers and purchasing teams who search with very specific terms, and they need B2B campaigns that match that precision.
The city itself has seen a wave of reinvestment, with mobility and tech start-ups, creative businesses and online brands settling downtown and in Corktown. Healthcare systems are major employers, and a long list of local businesses serve the suburbs of Oakland, Macomb and Wayne counties, each with its own character.
We build campaigns for each audience: technical search and LinkedIn for automotive and industrial suppliers, pipeline-focused campaigns for SaaS and mobility tech, margin-led Shopping and Meta for e-commerce, and county-level targeting for local services.
Book my FREE Strategy CallBuild my free 30-day plan20 minutes with a PPC specialist · Free · No obligation3 quick questions · Free 30-day plan · No obligation
For automotive suppliers
We build campaigns around specific components, processes and certifications, filter out consumer car searches, and track which leads become RFQs.
Engineering-grade B2B searchKeywords built from specs, processes and certifications.
County-level targetingOakland, Macomb and Wayne handled separately when it helps.
Prompt repliesWithin one business day, often the same day.
Who We Work With
Metro Detroit Businesses We Help.
Four kinds of Michigan business, four plans.
Local services
Roofers, HVAC, dental and legal practices across the tri-county area. Call tracking and county targeting.
Local and multi-location PPCE-commerce brands
Michigan brands selling apparel, auto accessories and home goods online. Shopping and Meta built around margin.
E-commerce PPCAutomotive and industrial suppliers
Tier suppliers, tooling and manufacturing firms. Technical search, Microsoft Ads and LinkedIn.
B2B PPCMobility tech and SaaS
Software and mobility companies. Demo campaigns, competitor terms and remarketing.
SaaS PPCIndustries
Detroit Industries We Serve.
Sectors we manage in Southeast Michigan.
Manufacturing & B2B
Automotive suppliers, tooling and industrial firms.
Manufacturing & Industrial · Wholesale & Distribution · Software Development Firms
B2B & SaaS PPCAutomotive
Dealers, repair shops and parts retailers in the Motor City.
Car Dealerships · Auto Repair & Service Centers · Auto Parts & Accessories Retailers
Automotive PPCE-Commerce & Retail
Michigan brands growing online sales.
Automotive Parts & Accessories · Fashion & Apparel · Shopify Stores
E-Commerce & Retail PPCHome Services
Cold winters and older homes keep heating and roofing in demand.
HVAC Companies · Roofing & Exteriors · Plumbing & Electrical
Home Services PPCAll Industries We Serve
Ten industry groups and more than a hundred specialist sectors, each with its own approach to targeting, tracking and landing pages.
View all industriesPlatforms
Channels for Detroit.
Microsoft Advertising
Microsoft Advertising for engineers and purchasing teams on desktop.
Learn moreFacebook & Instagram Ads
Facebook and Instagram for Royal Oak, Novi and Dearborn audiences.
Learn moreDetroit FAQ
Detroit PPC Questions.
Anything else, ask us directly. We reply within one business day.
Do you work with automotive suppliers?
Yes. We build B2B search campaigns around specific components, processes and certifications, and filter out consumer car searches.
Do you cover Oakland and Macomb counties?
Yes. We target any part of Metro Detroit you serve.
Do you run e-commerce campaigns?
Yes. Shopping, Performance Max, Meta and Amazon.
Do you work with Detroit home services companies?
Yes. Contractors get call-led campaigns targeted to the counties and suburbs they cover, with budgets matched to crew capacity.
Client Feedback
Rated 4.75★ Across 71 Reviews.
★★★★★Search Campaigns
"Excellent communication and results. They handled the Google to Bing migration perfectly and had campaigns optimised faster than we expected. Highly reliable team."
★★★★★Long-Term Partner
"We've worked with PPC Gems for several years. What keeps us coming back is consistent quality, honest communication, and results that hold up over time. Genuinely reliable."
In the Great Lakes region we also work with businesses in Ann Arbor, Grand Rapids, Cleveland and Chicago.
Ready to Grow in Metro Detroit? Let's Talk.
B2B, automotive, e-commerce and local campaigns. Month-to-month.
Let's Talk Detroit PPC.
Pick a time for a free 20-minute strategy call on Google Meet. A specialist looks at your ads or your plans with you, and you leave with your three priority fixes.Answer three quick questions to get a 30-day plan for your business, then pick a time to go through it with a specialist on a free 20-minute call.
- A dedicated Account Success Manager
- Automotive, B2B, e-commerce and local experience
- Calls booked in Eastern Time
- No setup fees and no lock-in contract
Pick a time for your free strategy callBuild your free 30-day plan
Loading available times…
Prefer to send a message? WhatsApp us or use the contact form.
Question 1 of 3
What should paid advertising do for your business?
Question 2 of 3
Roughly what do you spend on PPC each month?
Question 3 of 3
What's getting in the way right now?
Now pick a time to go through it with a specialist
Loading available times…
Prefer to send a message? WhatsApp us or use the contact form.