★★★★★Multi-Platform PPC
"Results have been consistently strong across every platform. The campaigns are well-structured, communication is excellent, and the reporting is clear and accurate."
Healthcare & Wellness PPC
PPC for Healthcare and Wellness Businesses.
We run Google Search, Meta, Instagram and Microsoft Advertising for practices, clinics and wellness brands, with campaigns measured on booked appointments and written to pass healthcare ad policies.
Google PartnerMonth-to-MonthNo Setup Fees
20 minutes with a PPC specialist · Free · No obligation3 quick questions · Free 30-day plan · No obligation
Certified & Partnered
- Google Partner
- Meta Business Partner
- Microsoft Advertising Partner
- Amazon Ads Verified
- Shopify Partner
- Google Analytics Certified
Our Approach
Patients Choose Carefully. So Do the Platforms.
Healthcare advertising sits under more rules than almost any other category. Google and Meta restrict how treatments, medications and health conditions can be targeted and described, and a disapproved ad on a busy Monday means an empty diary later in the week.
We know where those lines are. Campaigns are built by treatment or service, with copy and landing pages written to explain clearly what patients can expect without making claims the platforms will reject. Sensitive categories like mental health, addiction and fertility get extra care.
Then we measure what fills your schedule: booked appointments, new patient forms and calls answered by your front desk. Where your booking software can share data, we use it so budgets move toward the treatments you want more of.
20 minutes with a PPC specialist · Free · No obligation3 quick questions · Free 30-day plan · No obligation
Campaigns by treatment and serviceImplants, cleanings, therapy sessions or memberships each get their own budget and landing page.
Policy knowledge that keeps ads liveCopy written for healthcare ad policies, with certification steps handled where a platform requires them.
Appointment tracking, not just clicksOnline bookings, calls and forms tracked and connected to your scheduling system where possible.
Privacy-conscious trackingTracking set up with patient privacy in mind, without sending sensitive health data to ad platforms.
PPC Channels
Where Patients Find Care.
Most patients start with a search, and many discover elective services on social. These are the channels we usually combine.
Google Search
Appointment-ready searches for a dentist, clinic or therapist nearby, split by service and location.
Learn moreMeta Ads
Elective treatments, memberships and wellness services promoted within Meta's health advertising rules.
Learn moreInstagram Ads
Visual services like aesthetics and fitness shown to people nearby who are already interested.
Learn moreMicrosoft Advertising
An older audience at lower click costs, useful for senior care, hearing and vision services.
Learn moreResults From Our Case Studies
Results From Healthcare Accounts.
These figures come from our published case studies: a multi-specialty medical clinic on Google Ads and a dental chain across its portfolio.
280
New patient appointments a month
Multi-specialty medical clinic, Google Ads
$34
Cost per booked appointment
Medical clinic, Google Ads
4.4×
ROAS across the portfolio
Dental chain, Google Ads
Why PPC Gems
Why Practices Work With Us.
i.
We know the health ad policies
Fewer disapprovals and fewer surprises, because copy is written for the rules before it goes live.
ii.
Measured on appointments
Reporting built around booked patients and the treatments they came in for.
iii.
Care with sensitive services
Mental health, addiction and fertility campaigns handled with discretion and the right certifications.
iv.
Multi-location ready
Group practices get campaigns and reporting by location, with one view across the group.
v.
One Account Success Manager
A dedicated contact who understands your services and your capacity.
vi.
Month-to-month terms
No setup fee and no lock-in, so you stay because new patients keep booking.
Sectors We Cover
Healthcare PPC by Specialty.
Each specialty has its own patients and its own rules. Choose yours for a page written for that practice.
Dental Practices
New patients and high-value treatments like implants and aligners, tracked to booked visits.
View sector page →Medical Aesthetics
Injectables, skin and body treatments promoted within strict cosmetic ad rules.
View sector page →Optometry & Vision Care
Eye exams, contact lenses and eyewear sales for independent and group practices.
View sector page →Chiropractic & Physiotherapy
New patient visits for pain, injury and rehab, from people searching nearby.
View sector page →Mental Health & Therapy
Discreet campaigns that help people find the right therapist, within sensitive-category rules.
View sector page →Veterinary Practices
New pet owners, urgent visits and wellness plans for clinics and animal hospitals.
View sector page →Fitness & Gyms
Trial passes and memberships for gyms and studios, measured on members who join.
View sector page →Weight Loss & Nutrition
Consultations for clinics and nutrition programs, written to pass health ad policies.
View sector page →Addiction & Rehabilitation
Certified campaigns that connect families with treatment, handled with care.
View sector page →Senior Care & Assisted Living
Tours and inquiries from adult children researching care for a parent.
View sector page →Hearing & Audiology
Hearing tests and hearing aid fittings for an audience that searches on desktop.
View sector page →Fertility & Reproductive Health
Sensitive campaigns that bring in consultations for fertility clinics.
View sector page →Urgent Care & Walk-In Clinics
Walk-in visits and online check-ins for the clinic closest to each patient.
View sector page →Pharmacy & Compounding
Local services like vaccinations alongside products, for independent and online pharmacies.
View sector page →Holistic & Alternative Medicine
Acupuncture, naturopathy and wellness bookings, with claims kept within policy.
View sector page →Healthcare & Wellness FAQ
Healthcare PPC Questions.
Anything else, ask us directly. We reply within one business day.
Why do healthcare ads get disapproved?
Platforms restrict claims about outcomes, before-and-after imagery, prescription medicines and targeting based on health conditions. We write ads and pages that stay inside those rules from the start.
Do I need certification to advertise?
For some categories, such as addiction treatment and online pharmacies, yes. We help you through the certification steps the platform requires before campaigns go live.
Can you track booked appointments?
Yes. We track online bookings, calls and forms, and connect your scheduling software where it supports conversion tracking.
How do you protect patient privacy?
We avoid sending health details to ad platforms, keep tracking to the appointment request itself and follow the privacy requirements your practice works under.
Can you run campaigns for a group of clinics?
Yes. Each location gets its own campaigns and budget, with reporting by site and a combined view for the group.
Client Feedback
Rated 4.75★ Across 71 Reviews.
★★★★★Facebook & Instagram
"Reliable, communicative, and results-driven. They handle our Meta campaigns as if they were their own. Consistent results, clear communication, and real business impact."
★★★★★Google Ads
"Incredible to work with. Very knowledgeable when it comes to technical nuances and what's needed to succeed as an advertiser. They listen, understand the objectives, and set realistic expectations. Give them a shot - you won't be disappointed."
Ready to Book More New Patients? Let's Talk.
A free call to review your services, campaigns and appointment tracking.
Let's Grow Your Practice.
Pick a time for a free 20-minute strategy call on Google Meet. A specialist looks at your ads or your plans with you, and you leave with your three priority fixes.Answer three quick questions to get a 30-day plan for your business, then pick a time to go through it with a specialist on a free 20-minute call.
- Healthcare and wellness experience
- Ad copy written for health policies
- Appointment tracking set up properly
- Month-to-month with no setup fees
- Replies within one business day
Pick a time for your free strategy callBuild your free 30-day plan
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Question 1 of 3
What should paid advertising do for your business?
Question 2 of 3
Roughly what do you spend on PPC each month?
Question 3 of 3
What's getting in the way right now?
Now pick a time to go through it with a specialist
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