★★★★★Long-Term Partner
"We've worked with PPC Gems for several years. What keeps us coming back is consistent quality, honest communication, and results that hold up over time. Genuinely reliable."
Des Moines, Iowa
Des Moines PPC for Insurance, Ag and Growth.
Paid search and social for Central Iowa businesses in Des Moines, West Des Moines, Ankeny, Urbandale, Johnston and Waukee: insurers, financial firms, ag suppliers, online brands and local services.
Google PartnerMonth-to-MonthNo Setup FeesReplies Within 1 Business Day
20 minutes with a PPC specialist · Free · No obligation3 quick questions · Free 30-day plan · No obligation
Certified & Partnered
- Google Partner
- Meta Business Partner
- Microsoft Advertising Partner
- Amazon Ads Verified
- Shopify Partner
- Google Analytics Certified
The Des Moines Market
An Insurance Capital in the Heartland.
Des Moines is one of the country's leading insurance and financial services centers, home to a long list of insurers, asset managers and the companies that serve them. That creates a deep pool of B2B and professional buyers, and plenty of competition for financial services keywords.
Agriculture is the other pillar, from seed and equipment suppliers to ag tech start-ups and food producers selling nationwide. The suburbs to the west and north, including Waukee, Ankeny and Grimes, have grown rapidly, bringing demand for builders, contractors and healthcare.
We build campaigns around each audience: compliance-aware financial campaigns, technical search for ag and B2B, demo campaigns for SaaS and fintech, margin-led Shopping and Meta for e-commerce and suburb targeting for local services.
Book my FREE Strategy CallBuild my free 30-day plan20 minutes with a PPC specialist · Free · No obligation3 quick questions · Free 30-day plan · No obligation
Financial services advertising
Insurance and financial products have strict ad rules. We write compliant copy, build campaigns by product line and track qualified leads rather than raw quote requests.
Compliance-aware copyFinancial and insurance ads written within the rules.
Ag and B2B focusTechnical search for agricultural and industrial buyers.
Prompt repliesWithin one business day, often the same day.
Who We Work With
Central Iowa Businesses We Grow.
Four kinds of Iowa business.
Local services
Builders, contractors, dental and legal practices in fast-growing suburbs.
Local and multi-location PPCE-commerce brands
Iowa food, apparel and outdoor brands selling online. Shopping and Meta built around margin.
E-commerce PPCInsurance, finance and ag B2B
Insurers, agencies, ag suppliers and equipment firms. Lead quality tracking.
B2B PPCFintech, insurtech and SaaS
Software companies serving finance and agriculture. Demo campaigns and remarketing.
SaaS PPCIndustries
Des Moines Industries We Serve.
Sectors we manage in Central Iowa.
Insurance & Financial
Insurers, brokers, lenders and advisers.
Insurance Brokers · Financial Advisory · Mortgage & Lending
Legal & Professional PPCAg, B2B & SaaS
Agricultural suppliers and software firms.
Wholesale & Distribution · Accounting & Finance Software · SaaS Platforms
B2B & SaaS PPCE-Commerce & Retail
Iowa brands selling food and outdoor products.
Food & Beverage · Sports & Outdoor · Pet Supplies
E-Commerce & Retail PPCHome Services
Suburban growth and four seasons keep contractors busy.
HVAC Companies · Roofing & Exteriors · Landscaping & Lawn Care
Home Services PPCAll Industries We Serve
Ten industry groups and more than a hundred specialist sectors, each with its own approach to targeting, tracking and landing pages.
View all industriesPlatforms
Channels for Des Moines.
Facebook & Instagram Ads
Facebook and Instagram for Ankeny, Waukee and East Village audiences.
Learn moreDes Moines FAQ
Des Moines PPC Questions.
Anything else, ask us directly. We reply within one business day.
Do you work with insurance companies?
Yes. We manage campaigns for insurers and agencies with compliant ad copy and product-specific structure.
Do you cover Ankeny and West Des Moines?
Yes. We target any part of the metro you serve.
Can you help ag suppliers?
Yes. We build B2B campaigns around specific products and track lead quality.
Do you work with Des Moines financial services firms?
Yes. Banks, advisers and insurers get compliant lead campaigns aimed at the clients they want, within financial advertising rules.
Client Feedback
Rated 4.75★ Across 71 Reviews.
★★★★★Multi-Platform PPC
"We'd been ignoring Bing entirely. PPC Gems convinced us to test it - the CPC was significantly lower and conversion rates were comparable to Google. We've since scaled it considerably."
★★★★★Google Ads
"Incredible to work with. Very knowledgeable when it comes to technical nuances and what's needed to succeed as an advertiser. They listen, understand the objectives, and set realistic expectations. Give them a shot - you won't be disappointed."
Nearby we also work with businesses in Omaha, Kansas City, Minneapolis and Madison.
Ready to Grow in Des Moines? Let's Talk.
Financial, ag, e-commerce and local campaigns. Month-to-month.
Let's Talk Des Moines PPC.
Pick a time for a free 20-minute strategy call on Google Meet. A specialist looks at your ads or your plans with you, and you leave with your three priority fixes.Answer three quick questions to get a 30-day plan for your business, then pick a time to go through it with a specialist on a free 20-minute call.
- A dedicated Account Success Manager
- Insurance, ag B2B, e-commerce and local experience
- Calls booked in Central Time
- No setup fees and no lock-in contract
Pick a time for your free strategy callBuild your free 30-day plan
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Question 1 of 3
What should paid advertising do for your business?
Question 2 of 3
Roughly what do you spend on PPC each month?
Question 3 of 3
What's getting in the way right now?
Now pick a time to go through it with a specialist
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Prefer to send a message? WhatsApp us or use the contact form.