★★★★★Multi-Platform PPC
"Results have been consistently strong across every platform. The campaigns are well-structured, communication is excellent, and the reporting is clear and accurate."
PPC for Non-Profits & Scholarships
Non-Profit PPC That Grows Your Mission.
We manage paid Google Search, Meta, YouTube and Microsoft Advertising for non-profits, charities, foundations and scholarship programs, bringing in donors, volunteers, applicants and event attendees.
Google PartnerMonth-to-MonthNo Setup Fees
20 minutes with a PPC specialist · Free · No obligation3 quick questions · Free 30-day plan · No obligation
Certified & Partnered
- Google Partner
- Meta Business Partner
- Microsoft Advertising Partner
- Amazon Ads Verified
- Shopify Partner
- Google Analytics Certified
Our Approach
Every Dollar Has to Count.
Non-profits work with tight budgets and high expectations. Every dollar spent on advertising is a dollar not spent on the mission, so campaigns have to be efficient and results have to be clear to boards and funders.
We build campaigns around your goals: one-off donations, monthly giving, volunteer sign-ups, event registrations and scholarship applications. Donor campaigns and beneficiary outreach never share a budget, because they reach completely different people. Meta and YouTube tell your story through the people you help, while Search captures supporters who are already looking.
Our published non-profit case study shows what well-run registration campaigns can achieve, and we report on cost per result and total impact in plain English.
20 minutes with a PPC specialist · Free · No obligation3 quick questions · Free 30-day plan · No obligation
Donors and beneficiaries splitFundraising and outreach campaigns with their own budgets and messages.
Goal-based campaignsDonors, volunteers, applicants and events handled separately.
Story-led creativeThe people you help at the center of your ads.
PPC Channels
Where Supporters Find Causes.
The channels we usually run for non-profits.
Microsoft Advertising
Older, established donors searching on desktop at a lower cost per click.
Learn moreResults From Our Case Studies
What PPC Delivered for a Non-Profit.
These figures come from our published case study of a non-profit running event registration campaigns on Meta.
1,240
Event registrations
Non-profit, Meta Ads
$8.40
Cost per registration
Non-profit, Meta Ads
38%
Checkout completion rate
Online course creator
Why PPC Gems
Why Non-Profits Work With Us.
i.
Efficiency first
Budgets treated as donor money, because it is.
ii.
Donor journeys planned
Remarketing that turns first-time visitors into regular givers.
iii.
Clear impact reporting
Results explained for boards and funders.
iv.
Every goal covered
Donations, volunteers, events and applications.
v.
Terms that respect your budget
Month-to-month with no setup fee, so you can scale around appeals.
vi.
21+ years of PPC
Long experience with Google and Meta.
Non-Profit & Scholarship Programs FAQ
Non-Profit PPC Questions.
Anything else, ask us directly. We reply within one business day.
Can PPC raise donations profitably?
Yes, when campaigns are measured on donation value and monthly giving rather than clicks. We track gifts through your donation platform where it allows.
Can you run donor and volunteer campaigns at the same time?
Yes. They run as separate campaigns with their own budgets, messages and landing pages, so results stay clear.
Can you promote scholarship applications?
Yes. Scholarship campaigns target eligible applicants with clear deadlines and requirements.
Can you promote year-end giving campaigns?
Yes. Year-end appeals get dedicated campaigns and budgets, with remarketing to past visitors and supporters.
Client Feedback
Rated 4.75★ Across 71 Reviews.
★★★★★Facebook & Google Ads
"Great marketers. We spent a significant monthly budget and they successfully ramped up ad spend while continuously generating great ROI. Most responsive ad team we've ever had. Very happy with service and communication."
★★★★★Google Ads
"Incredible to work with. Very knowledgeable when it comes to technical nuances and what's needed to succeed as an advertiser. They listen, understand the objectives, and set realistic expectations. Give them a shot - you won't be disappointed."
Related Sectors
Related Sectors.
Universities & Colleges
Program campaigns for higher education.
View serviceK-12 Private & Charter Schools
Open house campaigns for private schools.
View serviceWedding & Event Planning
Inquiry campaigns for event businesses.
View serviceCities where we run campaigns include Minneapolis, Seattle, Baltimore, London and Ottawa.
Ready to Grow Your Impact? Let's Talk.
Efficient, compliant campaigns for non-profits. Month-to-month.
Let's Grow Your Mission.
Pick a time for a free 20-minute strategy call on Google Meet. A specialist looks at your ads or your plans with you, and you leave with your three priority fixes.Answer three quick questions to get a 30-day plan for your business, then pick a time to go through it with a specialist on a free 20-minute call.
- Non-profit campaign experience
- Donor, volunteer and applicant campaigns
- Donor, volunteer and event tracking
- No setup fees and no lock-in contract
- Replies within one business day
Pick a time for your free strategy callBuild your free 30-day plan
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Question 1 of 3
What should paid advertising do for your business?
Question 2 of 3
Roughly what do you spend on PPC each month?
Question 3 of 3
What's getting in the way right now?
Now pick a time to go through it with a specialist
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Prefer to send a message? WhatsApp us or use the contact form.