★★★★★YouTube Ads
"PPC Gems set up our YouTube campaigns. They were clear about creative requirements upfront, structured everything properly, and results exceeded our expectations within 90 days."
PPC for Motorcycle & Powersports Dealers
Powersports PPC for Riding Season.
We manage Google Search, Meta, YouTube and Microsoft Advertising for motorcycle, ATV, UTV, snowmobile and personal watercraft dealers, timed to the seasons your customers ride.
Google PartnerMonth-to-MonthNo Setup Fees
20 minutes with a PPC specialist · Free · No obligation3 quick questions · Free 30-day plan · No obligation
Certified & Partnered
- Google Partner
- Meta Business Partner
- Microsoft Advertising Partner
- Amazon Ads Verified
- Shopify Partner
- Google Analytics Certified
Our Approach
Riders Know Exactly What They Want.
Powersports buyers are enthusiasts. They know the brands, models, engine sizes and trims, and they search for them by name. They also buy with their hearts, so video and community matter as much as price, especially for first-time riders and families buying side-by-sides.
We build campaigns by brand, category and model, from sport bikes and cruisers to ATVs, UTVs and snowmobiles, with inventory-driven ads where your feed allows. YouTube and Meta campaigns use riding footage, walkarounds and event promotion. Parts, gear and service campaigns run alongside sales, so revenue keeps coming outside peak season.
Budgets ramp up ahead of riding and snow seasons, and leads, finance applications and calls are tracked so you can see the cost of each unit sold.
20 minutes with a PPC specialist · Free · No obligation3 quick questions · Free 30-day plan · No obligation
Brand and model campaignsEnthusiasts reached on the exact models they search.
Season-timed budgetsSpend built up before riding and snow seasons.
Parts, gear and serviceYear-round revenue campaigns alongside unit sales.
PPC Channels
Where Riders Shop.
The mix we usually run for powersports dealers.
Results From Our Case Studies
What Dealer Campaigns Can Deliver.
These figures come from our published case study of a multi-franchise car dealership running YouTube campaigns.
480
Test drive bookings in 90 days
Multi-franchise dealership, YouTube
$38
Cost per test drive booking
Car dealership, YouTube
$0.21
Cost per completed view
Retail brand, YouTube
Why PPC Gems
Why Powersports Dealers Work With Us.
i.
Enthusiast-level detail
Campaigns built around specific models and brands.
ii.
Season planning
Budgets timed to when riders buy.
iii.
Whole-store revenue
Units, parts, gear and service all covered.
iv.
Clear reporting
Leads, finance apps and cost per sale.
v.
Flexible through the riding season
Month-to-month, so spend can rise in spring and fall back in winter.
vi.
21+ years of PPC
Long experience with automotive advertising.
Motorcycle & Powersports FAQ
Powersports PPC Questions.
Anything else, ask us directly. We reply within one business day.
Do you follow manufacturer co-op rules?
Yes. Campaigns are built within your OEM's brand and co-op guidelines.
Is YouTube effective for powersports?
Often, yes. Riding footage and walkarounds are strong for enthusiasts, and our dealership case study shows YouTube driving test drive bookings.
Can you promote demo days and events?
Yes. Event campaigns use location targeting and reminders in the weeks before.
Can you promote rentals and demo rides?
Yes. Rentals and demo rides are strong first steps for new riders, and get their own campaigns.
Client Feedback
Rated 4.75★ Across 71 Reviews.
★★★★★Facebook & Instagram
"They manage our Instagram and Facebook campaigns seamlessly. The cross-platform audience strategy is well thought through and results have been consistently strong."
★★★★★Multi-Platform PPC
"Results have been consistently strong across every platform. The campaigns are well-structured, communication is excellent, and the reporting is clear and accurate."
Related Sectors
Related Sectors.
RV & Boat Dealers
Lifestyle campaigns for RV and boat dealers.
View serviceCar Dealerships
Inventory campaigns for dealers.
View serviceSports & Outdoor
Shopping and Amazon for outdoor brands.
View serviceCities where we run automotive campaigns include Phoenix, Salt Lake City, Minneapolis, Knoxville and Saskatoon.
Ready for Your Best Riding Season? Let's Talk.
Model and season-timed campaigns for powersports dealers. Month-to-month.
Let's Sell More Units.
Pick a time for a free 20-minute strategy call on Google Meet. A specialist looks at your ads or your plans with you, and you leave with your three priority fixes.Answer three quick questions to get a 30-day plan for your business, then pick a time to go through it with a specialist on a free 20-minute call.
- Powersports dealer campaign experience
- Brand and model targeting
- Parts and service campaigns
- No setup fees and no lock-in contract
- Replies within one business day
Pick a time for your free strategy callBuild your free 30-day plan
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Question 1 of 3
What should paid advertising do for your business?
Question 2 of 3
Roughly what do you spend on PPC each month?
Question 3 of 3
What's getting in the way right now?
Now pick a time to go through it with a specialist
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