PPC for Auto Body & Collision Repair

Collision Repair PPC After the Accident.

We run Google Search, Local Services Ads and Meta for independent body shops, collision centers and paintless dent repair specialists, reaching drivers at the moment they need an estimate.

Google PartnerMonth-to-MonthNo Setup Fees

20 minutes with a PPC specialist · Free · No obligation3 quick questions · Free 30-day plan · No obligation

4.75 from 71 client reviews
collision repair near me Sponsored yourbusiness.com Collision Repair, Insurance OK Free estimate · Courtesy cars 4.9 · 312 reviews Book now 9:41 Your business line Waiting for the next lead… New enquiry In-market buyer Repair estimates Estimate booked Lead sent to your team Repair estimates This week +1
Certified & Partnered
  • Google Partner
  • Meta Business Partner
  • Microsoft Advertising Partner
  • Amazon Ads Verified
  • Shopify Partner
  • Google Analytics Certified
Our Approach

Drivers Often Don't Know They Can Choose.

After an accident, many drivers assume they have to use the shop their insurer suggests. Others search immediately for a collision repair shop near them, wanting to know whether you work with their insurance, how long repairs take and whether a rental car can be arranged. The shop that answers those questions clearly earns the estimate.

We build campaigns for collision repair, insurance claims, paintless dent repair, hail damage, bumper and paint work, and frame straightening, targeted around your shop. Landing pages explain how you work with insurers, your warranty, certifications and how to book an estimate, including photo estimates where you offer them.

Seasonal events such as hail storms and winter driving spikes get rapid budget increases, and calls and estimate requests are tracked so you can see the cost of each repair order.

20 minutes with a PPC specialist · Free · No obligation3 quick questions · Free 30-day plan · No obligation

Insurance questions answeredPages that explain how claims and approvals work.
Service-specific campaignsCollision, dent, hail and paint handled separately.
Storm-ready budgetsSpend increased quickly after hail and storms.
PPC Channels

Where Drivers Look for a Body Shop.

The mix we usually run for collision repair shops.

Google Search

Collision and body shop searches near your location.

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Local Services Ads

Top placements for collision and dent repair where Google offers them.

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Meta Ads

Awareness that drivers can choose their own shop.

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Microsoft Advertising

Additional estimate requests at lower cost.

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Results From Our Case Studies

What Local Service Campaigns Can Deliver.

These figures come from our published case study of an HVAC contractor, which, like a body shop, depends on urgent, local, phone-led searches.

52%
Lower cost per lead
HVAC contractor, Google Ads
4.1×
Higher conversion rate
HVAC contractor, Google Ads
38%
More qualified leads
HVAC contractor, Google Ads

See all case studies

Why PPC Gems

Why Body Shops Work With Us.

iii.

Estimates tracked

Calls and photo estimates counted.

iv.

Clear reporting

Estimates and repair orders each month.

v.

No contract after the storm

Month-to-month with no setup fee, so storm budgets can rise and fall freely.

vi.

21+ years of PPC

Long experience with automotive services.

Auto Body & Collision FAQ

Body Shop PPC Questions.

Anything else, ask us directly. We reply within one business day.

Can ads explain that drivers can choose their shop?

Yes. Clear, factual copy about choice of repair shop, within the rules in your area, can bring in drivers who would otherwise go to an insurer's preferred shop.

Can you run hail damage campaigns?

Yes. We prepare hail and dent campaigns in advance and launch them quickly when storms hit your area.

Do photo estimates work as a conversion?

Often, yes. They make it easy for drivers to start, and we track them as leads.

Can you target drivers whose cars are not drivable?

Yes. Campaigns can promote towing coordination and rental arrangements for drivers who need help right after an accident.

Client Feedback

Rated 4.75★ Across 71 Reviews.

★★★★★Google Ads

"Incredible to work with. Very knowledgeable when it comes to technical nuances and what's needed to succeed as an advertiser. They listen, understand the objectives, and set realistic expectations. Give them a shot - you won't be disappointed."

Business OwnerUnited States
★★★★★GMB + Google Ads

"The combined GBP and Google Ads approach drove a significant increase in local visibility and calls within 60 days. Excellent work, consistent results."

Business OwnerCanada
★★★★★Multi-Platform PPC

"We'd been ignoring Bing entirely. PPC Gems convinced us to test it - the CPC was significantly lower and conversion rates were comparable to Google. We've since scaled it considerably."

Business OwnerUnited States
Related Sectors

Cities where we run automotive campaigns include Denver, Dallas, Oklahoma City, Omaha and Calgary.

Let's Grow Your Repair Orders.

Pick a time for a free 20-minute strategy call on Google Meet. A specialist looks at your ads or your plans with you, and you leave with your three priority fixes.Answer three quick questions to get a 30-day plan for your business, then pick a time to go through it with a specialist on a free 20-minute call.

  • Collision repair campaign experience
  • Insurance-focused messaging
  • Estimate and call tracking
  • No setup fees and no lock-in contract
  • Replies within one business day

Pick a time for your free strategy callBuild your free 30-day plan

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What should paid advertising do for your business?

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Certified & Partnered
Google Partner Meta Business Partner Microsoft Advertising Partner Amazon Ads Verified Shopify Partner Google Analytics Certified