★★★★★Facebook & Instagram
"Reliable, communicative, and results-driven. They handle our Meta campaigns as if they were their own. Consistent results, clear communication, and real business impact."
PPC for Cleaning Services
Cleaning PPC That Builds Recurring Revenue.
We manage Google Search, Local Services Ads and Meta for residential and commercial cleaners, focused on the regular clients who keep your teams busy week after week.
Google PartnerMonth-to-MonthNo Setup Fees
20 minutes with a PPC specialist · Free · No obligation3 quick questions · Free 30-day plan · No obligation
Certified & Partnered
- Google Partner
- Meta Business Partner
- Microsoft Advertising Partner
- Amazon Ads Verified
- Shopify Partner
- Google Analytics Certified
Our Approach
One-Off Jobs Pay Today. Regulars Pay Every Week.
A cleaning business lives on recurring clients. A one-off end-of-tenancy clean is welcome, but a weekly home or office contract is worth many times more over a year. Most cleaning campaigns we audit chase the cheapest leads without asking which ones become regulars.
We split campaigns by service: regular home cleaning, deep and move-out cleans, office and commercial cleaning, and specialist work like carpets or post-construction. Each gets its own ad copy, landing page and bid strategy, with commercial campaigns aimed at facility and office managers rather than homeowners.
We also track quote requests and, where your booking system allows, first bookings and repeat clients. That lets us shift budget toward the services and suburbs that build long-term revenue, not just a full diary this week.
20 minutes with a PPC specialist · Free · No obligation3 quick questions · Free 30-day plan · No obligation
Recurring clients prioritizedBudget weighted toward services that turn into weekly or monthly bookings.
Home and commercial kept apartDifferent ads, pages and targeting for homeowners and office managers.
Instant quote pathsLanding pages that make it easy to request a quote or book online.
PPC Channels
Where Clients Look for Cleaners.
Our usual channel mix for cleaning businesses.
Results From Our Case Studies
What Better Local Campaigns Can Deliver.
These figures come from a published case study of a home services contractor whose campaigns were rebuilt around service-specific ad groups and proper conversion tracking.
52%
Lower cost per lead
HVAC contractor, Google Ads
38%
More qualified leads
HVAC contractor, Google Ads
4.1×
Higher conversion rate
HVAC contractor, Google Ads
Why PPC Gems
Why Cleaning Companies Choose Us.
i.
Lifetime value thinking
We judge campaigns on regular clients won, not just the cost of a quote.
ii.
Commercial lead generation
Separate campaigns for offices, clinics and facilities with longer contracts.
iii.
Suburb-level targeting
Ads focused where your teams already work, to keep travel time down.
iv.
Honest tracking
Quote requests and bookings tracked separately so reports show real business.
v.
Terms as flexible as your bookings
Month-to-month, so spend can follow how many teams you have free.
vi.
21+ years of PPC
Long experience with local service businesses of every size.
Cleaning Services FAQ
Cleaning PPC Questions.
Anything else, ask us directly. We reply within one business day.
Can you help us win commercial cleaning contracts?
Yes. We build separate campaigns aimed at office, facility and property managers, with landing pages that address their requirements.
How do you attract regular clients rather than one-off jobs?
We weight budget toward recurring services, use ad copy that highlights regular plans, and track which campaigns produce repeat bookings.
Can you limit ads to the suburbs we cover?
Yes. We target by suburb, postcode or ZIP code and exclude areas outside your service range.
What does it cost to start?
There is no setup fee and no minimum ad spend. We quote management on the strategy call.
Client Feedback
Rated 4.75★ Across 71 Reviews.
★★★★★Google Ads
"Incredible to work with. Very knowledgeable when it comes to technical nuances and what's needed to succeed as an advertiser. They listen, understand the objectives, and set realistic expectations. Give them a shot - you won't be disappointed."
★★★★★Multi-Platform PPC
"Results have been consistently strong across every platform. The campaigns are well-structured, communication is excellent, and the reporting is clear and accurate."
Related Sectors
Related Sectors.
Commercial Cleaning B2B
B2B campaigns for contract cleaning companies.
View servicePest Control
Seasonal and recurring treatment campaigns.
View serviceHandyman & General Repair
Campaigns for repairs and small jobs.
View serviceCities where we run cleaning campaigns include Atlanta, Chicago, London, Melbourne and Vancouver.
Ready to Win More Regular Clients? Let's Talk.
Recurring-focused cleaning campaigns. Month-to-month, no setup fees.
Let's Grow Your Cleaning Business.
Pick a time for a free 20-minute strategy call on Google Meet. A specialist looks at your ads or your plans with you, and you leave with your three priority fixes.Answer three quick questions to get a 30-day plan for your business, then pick a time to go through it with a specialist on a free 20-minute call.
- Residential and commercial cleaning experience
- Quote and booking tracking
- Suburb-level targeting
- No setup fees and no lock-in contract
- Replies within one business day
Pick a time for your free strategy callBuild your free 30-day plan
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Question 1 of 3
What should paid advertising do for your business?
Question 2 of 3
Roughly what do you spend on PPC each month?
Question 3 of 3
What's getting in the way right now?
Now pick a time to go through it with a specialist
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